Rogue Logo
Rogue Logo
Rogue Hang Tag
Rogue Hang Tag
Given only the name "Rogue" I was tasked with creating a brand identity for this would be clothing line. I decided to go the urban fashion route for this brand and created the circular logo with building silhouettes inside that also act as the texture of a manhole cover with the name "Rogue" breaking outside of the circle, being very much like it's namesake. I wanted to give the design a rough texture to emphasize the edginess of the brand. As for the hang tag I decided to separate the logo, so the customer could use it as possibly a keychain after purchase. I keep all the important info pertaining to the garment and price on the second part of the tag; all enclosed with the same broken circle as the logo for a unified identity.
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